Recently, Hope has launched a comprehensive 50+ series promotional campaign. This initiative is strategically designed to leverage Hope’s hot topics and key projects, along with active interaction with parents, to propel the entire spectrum of international education, study tour, and various programs to the forefront of Hope's new year strategies and priorities.

The campaign aims to create a buzz around the 50+ projects, which are tailored to meet the diverse needs of students and families seeking high-quality educational opportunities. By focusing on these innovative and in-demand projects, Hope seeks to differentiate in the competitive educational consulting market and establish itself as a leader in providing comprehensive educational solutions for both students and parents.

To effectively engage with potential clients, Hope has organized a series of high-profile

events. On 6th January, a consultation meeting with industry exports over afternoon tea was held at the Garden Hotel. Following this, on 13th January, Hope Shanghai office participated in the Shanghai Hangzhou Chamber of Commerce Exhibition, showcasing its 50+ projects to a wider range of audience and facilitating direct interactions with potential clients.

Additionally, two more 50+ project-related activities are scheduled for later in January. On 28th January, Hope collaborated with COIL, a UK based real estate agency for promoting 50+ project, and on 30th January, the principal of Tettenhall College, a partner boarding school from the UK was invited to attend another promotion event themed “when Shanghai culture meets British education”, coinciding with British Prime Minister’s visit to Shanghai.

These events will further amplify the reach and impact of the 50+ project series, creating multiple touchpoints for parents and students to learn about and engage with Hope's offerings.

Through this multi-faceted promotional campaign, Hope is poised to drive significant growth in its study abroad service, short-term immersion study tour, and iClass, an online tutoring program. By combining hot topics, key projects, and active engagement with parents, Hope is setting the stage for a successful and impactful new year, solidifying its position as a trusted and innovative partner in the educational journey of students and families.